Good customer service is essentially meeting the same expectations you have when you are a customer.
This basic “golden rule” will never change. Most people would probably agree with the generic definition of good customer service: prompt and courteous attention delivered by smiling, friendly employees.
But, is that it??? Doesn’t your business want to kick it up a notch?
The cost of getting a new customer is often five times that of retaining an existing one, those that understand this, realize the importance of responding immediately to theirs. That being said, are you living up to the customer service expectations you have, with your own customers? Would you like to?
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